India
http://0ind.blogspot.com/2013/01/dth-theatre.html
During this year, 148 films have been released in tamilnadu so far though only eight films have been successful. Around 62 More of them have not been released not even been released in any major theater near you even after the Censor Board approval due to financial reasons.
Tamil film economics?
"This has restricted the growth of box office for even big hit films. With the lifecycle of films being reduced to three weeks at best (for a super hit film), at least the cost of inflation must reflect in the ticket prices,"
Unlike Bollywood,
Tamil film industry is strongly controlled by distributors and exhibitors, who even do not allow early screening on satellite -TV or release through DVDs. While Hindi films appear on satellite-TV within a few weeks of their release, whether they are hits or duds, Tamil films take several months. This severely limits the satellite-TV and DVD markets of Tamil films. Cross-ownership of satellite TV and distribution networks by big producers also add to the situation.
How Producers are Dealing with it
http://www.rediff.com/movies/slide-show/slide-show-1-interview-with-kamal-haasan-on-vishwaroop/20121219.htm
https://www.youtube.com/results?search_query=Vishwaroopam+DTH
http://0ind.blogspot.com/2013/01/dth-theatre.html
During this year, 148 films have been released in tamilnadu so far though only eight films have been successful. Around 62 More of them have not been released not even been released in any major theater near you even after the Censor Board approval due to financial reasons.
Tamil film economics?
- The single-biggest challenge that affects Tamil movie makers, unlike those in other languages, is a cap by government on ticket prices Rs 120 per ticket can be charged—even in the best of multiplexes.
Multiplexes and single screens in neighbouring Andhra Pradesh and Karnataka are charging Rs 150-Rs 300. In Delhi and Mumbai, the prices are even higher.
- In fact, in Tamil Nadu, a tenth of the seats on offer need to be given away at a fanciful Rs 10. These are hot cakes, with people waiting in the queue early in morning to grab them.
"This has restricted the growth of box office for even big hit films. With the lifecycle of films being reduced to three weeks at best (for a super hit film), at least the cost of inflation must reflect in the ticket prices,"
Unlike Bollywood,
Tamil film industry is strongly controlled by distributors and exhibitors, who even do not allow early screening on satellite -TV or release through DVDs. While Hindi films appear on satellite-TV within a few weeks of their release, whether they are hits or duds, Tamil films take several months. This severely limits the satellite-TV and DVD markets of Tamil films. Cross-ownership of satellite TV and distribution networks by big producers also add to the situation.
How Producers are Dealing with it
- By Producing Movies on Low Budget Like http://en.wikipedia.org/wiki/Pizza_(2012_film) or
- For Big Budget Movies - Releasing Movie in DTH Pre release on a Premium Payment with theater owners not needing to pay minimum guaranty on releasing of the movie by them like http://en.wikipedia.org/wiki/Vishwaroopam
http://www.rediff.com/movies/slide-show/slide-show-1-interview-with-kamal-haasan-on-vishwaroop/20121219.htm
https://www.youtube.com/results?search_query=Vishwaroopam+DTH
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